We put together a selection of documents to inform clients and potential clients about our brand and the values we stand for. In keeping with the Forge idea, we used our own images taken at a local blacksmiths to draw on the origins of branding.
The tone of the copy was calm and friendly, allowing us to communicate with people on a personal note. It also helped to familiarise people with our company, helping them to understand us without any sense of intimidation. We didn’t want the document to be too corporate and serious so we maintained a light-hearted, casual theme to reflect our company values and environment.
The tone of the copy was calm and friendly, allowing us to communicate with people on a personal note. It also helped to familiarise people with our company, helping them to understand us without any sense of intimidation. We didn’t want the document to be too corporate and serious so we maintained a light-hearted, casual theme to reflect our company values and environment.